Est. 1978 — Pakistan's Finest
Sabaae
Four decades of crafting timepieces that define elegance, built for every wrist — at a price that respects yours.
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From Our Founder
Luxury,
made fair.
From the dapper look at the workplace, to shining at your best friend's party, to impressing your soul-mate at the very first meeting — a luxurious timepiece defines your personality and has the power to set you apart from every room you walk into.
But for most people, getting hands on a fashionable, durable timepiece might take a year's saving. We asked a simple question: why?
At Sabaae, we eliminate every layer between our workshop and your wrist. French-inspired design meets Japanese precision, blended with bold colours and decades of craft — timepieces that are matchless in style, durability, and affordability.
Fareedun
Founder & CEO — Sabaae
Our Mission
To deliver timepieces that are matchless in style, durability, and affordability — to everyone.
The Journey
Our Story
1978 — The Beginning
Founded on a Simple Truth
Sabaae was born from a conviction that elegance should not be a privilege. Our founder set out to bridge the gap between artisan watchmaking and everyday affordability — building a brand rooted in craft, not compromise.
The Craft
French Design. Japanese Precision.
We blend French-inspired aesthetics with Japanese mechanical precision, crafting bold and fashionable timepieces in colours that turn heads — built to last, designed to impress.
The Model
Direct-to-Consumer, By Principle
By eliminating every middleman between our workshop and your wrist, we pass the savings directly to you — high quality, honest pricing, and a 1-Year International Warranty on every piece.
Today
12 Million Customers & Counting
From workplace elegance to couples gifting to sporty adventure — Sabaae has grown into a global brand trusted by over 12 million happy customers, and we are just getting started.
Traditional vs Sabaae Pricing Breakdown
* Based on Sabaae's internal survey of traditional luxury watch pricing vs direct-to-consumer model.
The Sabaae Method
How We
Do This
Sabaae is a direct-to-consumer brand. We cut out every layer of the traditional supply chain and price our timepieces at a fraction of comparable quality brands — without ever cutting corners.
- Same top-grade components as premium watch brands
- Ships directly from our facility to your door — zero middlemen
- High volume, honest margins — greater value for you
- 1-Year International Warranty on every single timepiece
- 30-Day money-back guarantee — no questions asked
Why Sabaae
Our Promise to You
International Warranty
Every timepiece is backed by our full 1-year international warranty. Wherever you are — we make it right.
Happy Customers
A global community of watch lovers who discovered the Sabaae difference — and never looked back.
Day Express Delivery
Fast, reliable delivery straight to your door — right in time for that special occasion or gift.
The Sabaae Experience Awaits
We could tell you more.
But we'd rather you
discover it yourself.
Premium-quality watches are waiting to be discovered.
Shop the Collection
